IDEAS2IMAGE is an award winning Interactive Design Agency that creates great websites, Internet marketing, branding, and multimedia. We are located in Alexandria, Virginia–serving the Washington DC area and beyond.

MicroSearch 3D Virtual Case Study

IDEAS2IMAGE created a series of 3D images that depict situational examples of ways that ENSCO, Inc. can apply its MicroSearch product.


Project Synopsis

ENSCO, Inc. produces a powerful heartbeat detection system, called MicroSearch. This cutting-edge sensor system can detect the heartbeat of a human that is hiding in vehicles. As great as the technology is, it is more than the business development team wanted to carry during sales visits.  ENSCO asked IDEAS2IMAGE to develop an interactive sales tool that would help convey the strengths of MicroSearch.

After speaking with the technical and sales teams, IDEAS2IMAGE created a series of 3D renders that depicted various applications of MicroSearch. In this instance, a cargo container is unloaded from a plane, before the inspection. The final renders were used within a multimedia presentation that Ideas2Image also created.

In the second instance, a ship-bourne cargo container has been loaded onto a truck. In this scene, the truck is moving toward a MicroSearch inspection point. The final renders were used within a multimedia presentation that IDEAS2IMAGE also created.


Process: Learn–Solve–Deliver

3D graphics provide spectacular images that can capture realism or worlds of whimsy.  Despite the artistic results, the process of creating 3D graphics is one of discipline and planning.  A 3D model must be built from a virtual mesh, then undergo a lengthy rendering stage to generate an image.  Because post-render changes are very time consuming, IDEAS2IMAGE spends time to thoroughly articulate the communication and stylistic goals of an image before a model is built.  We employ visual tools to identify a precise visual treatment of the final graphic, and develop a shared understanding of how an image should look.

We solve the communication problem be creating models that are efficiently built to reduce render time, and textured with surfaces that match the goals of the project.  We look for ways to cut down on production overhead, by using image compositing for elements that are not close to the virtual camera.  

Before IDEAS2IMAGE renders a final image, we provide draft samples to ensure that the composition or animation matches your expectation for the piece.  We reference our planning tools throughout the modeling stage to keep the 3D production in line with the vision.  The renders that we provide are as precise as they are beautiful.

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